Next, we’re describing how we found our prospect in the first place. The ideal stuff for your intro line. Based on that and how our live meet-up went afterward, we were deciding whether to take things forward. Adding a captivating introduction is therefore essential to getting your brand pitch email read. When it is “them” (the prospect) that books a meeting, it is we who have the lead and present ourselves as a solution to their problems. You have to follow-up on every pitch. Moreover, as you may have noticed, Respona grades the content of your email pitch based on several criteria. Then, you can seek out more brand collaborations by using your best-performing templates. To add an “additional layer of safety” or just to make sure that your subject line is okay, you can use Refine—a subject line tester by Moosend. In fact, according to the study’s findings: “Emails with personalized message bodies have a 32.7% better response rate than those that don’t personalize their messages.”. Ho… Get them to notice us by replying to a comment, DM, or liking our content. It doesn’t need to be overly formal. As you can see, the first sentence of our email pitch is: My name is [Your Name] and I’m helping brands like [A], [B] and [C] sell more products online. If … The fact that the vast majority of emails get ignored may be justified—most emails are generic, too self-promotional or add no value whatsoever to the recipient. Get familiar with some technical stuff. Right away, you explain what is that you do and what companies are already trusting and working with you. Sales pitch email templates. An email template can boost your brand, improve your marketing campaigns, as well as, assist you to enter a higher number of inboxes. Part One: How to reach out and pitch to brands via email Here is the exact template I pitch to brands: Hi Brand… LinkedInCraft a subject line that doesn’t feel spammy Read More... You craft the perfect subject line. Even some of the best industry experts find it difficult to get a positive reply. Then, we have to give our sequence a name and click on “Create New Step”. ๐Ÿค“. Even though personalization is something that I’ll cover later on in this guide, for now, you should keep in mind that your body text needs to be highly relevant and well-researched. Hi [THEIR NAME], I’ve used [THEIR BRAND] for [LENGTH] years now and [REASON WHY YOU LIKE IT]. What’s the problem you’re trying to solve? Conferences and events are important for lifestyle brands. All you need to know from there is to add your subject line and put it to the test by clicking on the “Predict Now!” button. I usually wait 10 days and then send a second email that reads something like: Hi Amanda, I wanted to follow-up in regards to my first email. If you’ve spoken with your prospect before, don’t start a pitch by talking about yourself, your product, or your business. Looks like I jotted down some weird acronyms? I know that doing sponsored posts on Instagram isn’t enough. You click ENTER… then, one week passes and there are no replies from your prospects. Is finding Instagram influencers and YouTube vloggers your job? Let’s move on to the final element that you need to include in your pitch. Our prospect will have to click on that email to find out. For instance, you can’t mention LinkedIn if the company itself doesn’t have a LinkedIn company profile—that would make them understand that you haven’t actually properly checked their social media outlets. To do that, we first need to create a new campaign. Just as importantly, mentioning this process will make your prospect think that this is something you’ve done plenty of times in the past. So, next, we’d want to click on “Personal Templates” and then on “Create New”. It worked pretty well for us in the past: This email is a variation of one of our past campaigns, designed specifically to pitch YouTube influencers. Hopefully, they will inspire your next campaign in these industries... One thing though... before we show you the templates, let us give 2 technical tips that have direct influence on your reply rate and how good you're protected against spam filters. Brand Ambassador Pitch Template. In one of my recent posts, I explained how to create follow-up emails that your prospects can’t ignore. You personalize your email. People can tell if the email has been sent a bunch of times, so include a genuine compliment or personal tidbit about the company to make your pitch stand out. Cold blogger outreach strategy for link building/PR is a catch-22. Another thing to keep in mind is that pitching via email isn’t the same as pitching over social media (e.g. According to the same study by Backlinko I mentioned earlier, a personalized body text can make or break your brand pitch email. There are no rules as to how you should craft your introduction. Of course, we don’t want to make that window too short (e.g. Unfortunately, with email, you miss the benefit of instant replies. A good sales pitch … Objective? From there—and, assuming that we’ve already created a csv file with all the website URLs of the brands we want to reach out to—we can click on “Upload CSV File”. All you have to do is visit their contact page. You schedule your follow ups. Of course, you don’t need me to tell you that subject lines matter when it comes to brand outreach, PR outreach, guest posting outreach, sales outreach or link building outreach. And obviously, we passed their tests too, as I'm sure they were paying attention on the flip side. Be careful though: mention only those things that do indeed make sense and are truly relevant to what your prospect’s business does. Help with production, materials, or promotion and marketing? For example, here is the WPCrafter.com Youtube Channel: If you're trying to cooperate with Instagram influencers, you can locate their email address in their profile description. We pitched most of them with a cold email. The Wisestamp signature generator is a great free option that is super easy to use and set up. LinkedIn Influencer (from 0 to 1mln views in 4 months) ๐Ÿ”ฅ- https://www.linkedin.com/in/ilya-azovtsev/ Your entire email … The first thing you need is a great subject line. You can get free brand pitch … If it's a Youtube vlogger, you can just visit "About"->"View email address". Get the latest posts delivered right to your inbox, Stay up to date! For example, your process may include that the company will send you a free sample for testing, and once you see how the product actually works, you can start promoting it. My advice here is this: Try to be as genuine and straightforward as you possibly can. So, your outreach email should have a great subject line. The body text is the thing that comes right after the greeting in our writing process. Part 1: Most Helpful Tips and Tricks about Writing a Good Brand Collaboration Email 1. Have you ever pitched a brand partnership? 1. However, you can get a much quicker and more relevant response if you contact a specific person. Next, we need to write a stellar introduction for your brand email pitch template. Description Reviews (0) Description. If you've answered yes, stick with us through this article as we're gonna talk about two brand pitch email templates that hit a 67% (influencers) and 40% (Youtube vloggers) reply rates. Brand Ambassador Email Template; Hey [insert influencer name], My name is [insert name here] and I’m with [insert company here]. PROPERLY. Email marketing is essential to any business. This collaboration pitch email template is once again very specific when it … Something things you can include—assuming you’re a lifestyle blogger who’s reaching out to lifestyle brands—are: Every marketing pitch should include at least one of the above elements. Or in other words, don't go to the "cold email airport" without your passport. Indeed, learning how to write a pitch email is necessary. In this case, you can use personalized image feature by lemlist. And now... time to show you the networking cold email templates we promised in the beginning. The CTA that we’ve chosen—the action we want our prospect to take next—is to book a meeting on our calendar. For example, you can share this video with your client base and your X number of your clients will check then channel. There are many factors that impact whether your emails go there or not. Body Text. The good thing is that you can do everything inside Respona. The first thing we need to clarify is how technologies affect … Of course, it’s one thing sending 1-2 follow-up emails, and another to be intrusive and annoying. ๐Ÿ˜‚. To make sure that goes smoothly for you, just follow these two links. It must give a very brief intro into who I am and who my client is (if I'm pitching on their behalf). We’ve also included a P.S. For all the influencers we targeted, we had another project in mind... a long-term one. What do you want your prospect to do right after reading your email? note to break your pitch. Brand Pitch Email Template quantity. In this post, we’re going to discuss how you can successfully introduce yourself in an email. I heard about {organization} from [Conference or Event], checked your Instagram and Facebook and really liked your products. For example, our prospect could reply here: I’m interested but I can’t do it this week because I’ll be on a business trip. We would like to invite you to become a brand … Monroe breaks down tips to find contact information for brands, hotels and Fashion Week info and also gives you a perfect email template … SKU: IG_Email_01 Category: Digital Downloads. When you have less brand partnership examples to share, it's crucial you keep this pitch … Briefly, besides being the Head of Growth at lemlist, I have a "work hobby". If you're new to wholesale game, download my free sample pitch email script and get my dips for "best practices" etiquette for reaching out to buyers. Then, we mention that we’ve done our research about the company, checked their website, Instagram, Twitter, Facebook, LinkedIn, or anything else that makes sense and is relevant. After finishing up your follow-up, you can move on to the next step of the process and start actually sending out emails to your prospects. According to an analysis of 12 million outreach emails by Backlinko, only 8.5% of all outreach emails get a response. We have been following your profile on [insert social media platform] and love your posts on [insert topic]. I have to admit that email outreach isn’t easy. In addition, we’re going to assume that the brand you want to reach out to and establish a partnership with is a lifestyle  brand—a startup that creates fine organic foods. Such a template can also convert your campaigns into saleable clicks. Subject line: Chris … Let’s see how you can craft a good introduction with Respona’s editor. It helps if your last conversation included solid discovery questions like these: 1. Here are the steps to write a follow up email after getting no response: Connect with your prospects on social media, e.g. Sep 29, 2020 - Create an influencer partnership with online brands for increased income. Template 6 (BONUS) : Pitching to Brands as an Influencer. Brand pitch email template for experienced influencers and bloggers. Once we click “Continue”, Respona will take us to the next step, which is to create our email sequence. The process depends on the person you're looking to contact. Product Growth @ lemlist ๐Ÿ’Œ+๐Ÿค–=๐Ÿš€ To create a follow-up email using Respona, you need to click on “Create New Step”…. Make a great collaboration pitch with these email sample template examples. The email must addresses the recipient by their name. Well, there you have it. 3 out of 4 influencers passed that test. This template is similar to the previous one in terms of structure and content, however, it is more focused on previous collaborations with brands. And combining both can feel impossible. Trust me when I say that most prospects want to be told exactly what they need to do next. This is a FREE email template showing you how to pitch … B2B Sales Automation Expert ๐Ÿ”ฅ. Again, the focus was on keeping a really friendly tone. If so, what were the elements we’ve mentioned throughout this post that you included and why? I’ll be sharing my exact email pitch template and the 7 things you need to include in your next brand email pitch. It’s something that you need to have on your marketing wish list. We've outlined them all in our email deliverability checklist. People can sense dishonesty, and you don’t want your P.S. Thus, after earning some credibility by mentioning all the important things we’ve covered so far, it’s time to explain what we want to achieve through this pitch. FYI, two influencers that we didn't manage to grab the attention of in phase one, they both declined our offer. What are the next steps? #1 The one with congratulations. Scaling often Read More... 47% of email recipients decide to open an email based on the subject line alone. This is why adding the first name of the recipient in the subject line is a smart move. Wondering what outreach marketing is and how to use it to grow your business? Here, you have to take the lead and let your prospect know more about the process of working with you. engagement rate, monthly visits), A simple question that your prospect is called to reply to, A link to your calendar so that the prospect can book a call with you, A link to your website or portfolio to let your prospect learn more about you. To do that, you can use lemwarm that will automate the whole process for you. Just in case, we had our profile linked in the signature if they wanted to check it out. The problem is that when most people pitch to brands, they’re afraid to take the lead and add a strong CTA. One of those criteria is the Spam Score, which tells us if we’ve included any words that could trigger a spam filter in our pitch. Today, we'll cover the top 3 things you need to keep in a good check. :). Now this segment has nothing to do with the cold email template or its analysis, but I thought it might be useful for those of you who are swimming in this ocean. Unfortunately … Keep the tone warm and casual, but professional. Stats that show you’re the real deal. Two brand pitch cold email templates to boost your reply rate + tips to make sure your messages land in the primary tab. 2. Then, we’re going to choose “Import” as our choice for inserting prospects into Respona. Sometimes though, it's hard to find their email addresses. So, let’s craft a good CTA for you to pitch to the lifestyle brands you’re trying to reach out to. How to grab the attention of Instagram influencers that are right for your brand? Note: Refind was originally designed to help people with their email campaigns subject lines, but it can also help you with your brand email pitch subject lines. Thus, adding the next steps they should follow in case they’re interested is a wise thing to do. The truth is, there’s a fine line between creating a compelling subject line and one that sounds spammy and will most likely trigger spam filters. Having an @gmail.com account doesn't look professional and has higher chances to draw spam filters' attention. By explaining what you do and what companies you’re working with, you get your prospect’s attention. A warmed-up email address is one that has been sending and receiving messages as a real person would. Many such emails look something like this: Note: This is a cold email pitching a content piece in the hopes of getting a backlink, but most brand pitch emails look much the same. Not everybody noticed of course, but some did. Here are some of the things we’ll be covering: So, you want to pitch to a brand for a partnership. Following up to your previous emails can have a significant impact on your campaign’s overall success. This is the template that a lot of founders can use to promote their software though different influencers, but also to get on their podcast or show. With social media influencers, the proof is in the pudding. Meanwhile, mentioning the number of visits your website gets gives your prospect an idea of the size of your audience. As you can see, right after the introduction, we’re getting into a bit more detail regarding what is that we do. It’s only natural that our prospect would like to know the reason we’re reaching out to them. A common question among many cold email practitioners is: However, it depends on how exactly you do it. As you can see, there are lots of features within this email that helped to catch the eye of the brand.Let’s look into this more: The opening lines: From this section of the email pitch, the brand … Making the time window in which the CTA can be answered gives us an obvious edge. (With Examples), 11 Best Networking Email Subject Lines [Templates], What you need to include in your body text, How to close your email with a powerful CTA, And five more things to include in your brand pitch email, By conducting content research with Respona’s built-in search engine, By importing your own contacts and letting Respona do the rest, Examples of other companies you’ve worked with, Stats that indicate the value of your posts (e.g. The next steps in our example are as clear as they can possibly be. So, what should you include in your introduction? Note: We won’t comment on the introduction—which is also part of the body text—since we’ve already commented on that in the previous section. This template is similar to the previous one in terms of structure and content, however, it is more focused on previous collaborations with brands. Brand pitch email template for experienced influencers and bloggers. When our file finishes uploading, we’ll see its name below the “Upload” button. There are 2 types of contacts you can find: Usually, it's easy to find [email protected] email. You can connect with people via direct messages, but email remains the #1 channel for professional communication. P.S. I particularly love … The body of the email mustn't exceed 190 words. Therefore, we continued to work on these relationships by personalizing their compensation packages and by analyzing if they hit our expectations. InflueNex InflueNex is the best and easiest solution for your entire brand pitch Email templates and provides … Most of them have it there. Closing your pitch email can be as simple as wishing your prospect a great day, week or weekend ahead, depending on when you send the email. Brand Pitch Email Template $ 0.00. The PERFECT PITCH Template isn’t just a template; its a road map to success. Why? Be honest about why you’re reaching out and what you want. Alternatively, they include a CTA that’s too sales-y. Just to try to be genuine and give your prospect a reason to continue reading. ย�A great research is worth a million bucks. For the latter, we started following them on Instagram and engaging on their content... in a cool way, not ๐Ÿ’ฉ meaningless comments. The THIS BRAND DOESN'T MATCH UP WITH MY BRAND email. So, … However, in our closing, we’ll use something a bit different and more powerful. that’s slightly off-topic, but shows that we’ve done our research about our prospect. Add to cart. Here are the stats: Let's take a look at my campaign that's translated from Serbian: Approximately one month before we started executing, we divided influencers into two buckets. Here’s the subject line we’ve chosen for our campaign: First of all, we added the first name of our prospect in our subject line. Always share the reasons why people should collaborate with you. The pitch … Let’s move to the next element you need to include in your brand pitch email template. Not only because it's … This means that your prospect has to know exactly what to expect if they’re actually interested in working with you. … And start crafting your follow-up email. Brand pitch cold email template #1 This is the template that a lot of founders can use to promote their software though different influencers, but also to get on their podcast or show. Keep in mind that—like with the CTA of your email—the next steps have to be crystal clear. Step 4: Working on long-term partnerships. As you can see, we’re closing with a simple…. To do that, we located the variable we wanted to insert and clicked on it. When an email provider performs an โ€œID checkโ€, they want to verify that the email is actually coming from you and not somebody else. For the sake of example, in this guide, we’ll pretend that you’re a lifestyle blogger who wants to establish some business partnerships with lifestyle brands from around the world. Write it once, and then go back and remove as much “fluff” as you can, while still making sense. If you do your homework well, you'll gain amazing insights into your influencer's world, what they like to talk about, how they run their channel, topics they've addressed in the past, and so on. Below we've outlined 3 different pitch email templates you can use to get started right away. It doesn't matter how good your offer is if your emails go to spam. Continuing on the previous section, most of the influencers already knew our brand at least a little. Mentioning the number of years you’ve been blogging gives you extra credibility and makes someone want to work with you. With that in mind, we kept the cold email text-only and super short. I’m blogging for over [Years] and have a website that gets over [Visits] monthly visits. Brand Pitch Email Template – Everything You Need to Know About Reaching Out to Influencers Oliver Bridge wrote this on Jan 7, 2021 We live in an era where a strong personal brand … You should start by creating a solid brand pitch email template. This means that even if you’re a solopreneur, you have to demonstrate that you’re not just another influencer who’s doing sponsored posts and giveaways to make money. Keep in mind that those companies have to be relevant to what your prospect does—and if they’re already big, established companies, even better. With Respona, you can discover prospects for your brand pitch campaign using two methods: For our example, we’re going to use the second method. These next steps are (once again) part of your email’s body text. And it’s true. Next, we’re asking a question that shows exactly what our intentions are with this email. Now, this may be a bit difficult if you’re a new influencer, since you don’t have as much experience to draw from or a client portfolio to showcase, but still you have to demonstrate some kind of value. Don't forget the proof behind your words, because otherwise they are just words. Then, you can write the copy for your follow-up email and click save. This will help them trust you more and instantly think that they can do business with you. Email warm-up is a process that involves a gradual increase in the sending volume. Now, the truth is that using the name of your prospect in the subject line doesn’t quite mean that you’ve personalized it. That one email is the only Read More... Feel free to get intouch with us via email, 7 Things to Include in a Brand Email Pitch Template, Thing to Include #5: Call to Action (CTA), How to Introduce Yourself In An Email: 24 Templates to Use, Email Outreach: 12 Tips During Tough Social & Economic Times, How to Write a Follow Up Email After No Response [Template], 22 Outreach Email Templates That Get Replies In 2021, Cold Email Marketing: 6 Tips for Campaigns That Get Read, What is Outreach Marketing? Wondering what to say to brands when reaching out for a collaboration? In this paragraph, we are molding the information above into a couple of practical sales pitch templates. You’ve already built some rapport, so use it!Refer back to the conversations you’ve had previously to show the prospect you remember them, and remind them that you understand their problem. The good thing is, you now know how to reach out to brands and what elements to include in your pitch template. Would you be interested in discussing a collaboration between us? It’s essential that they book a meeting instead of us booking it for them because it changes the dynamics of the relationship completely. I really do think that a partnership would be very beneficial to the ABC brand … At this point, we’re ready to start crafting our email’s subject line. Can we try next week? At this point, you need to close your brand pitch email. So, you’re a blogger or influencer and you want to start monetizing your audience. Included a relevant question in our example are as clear as they can possibly be natural that prospect! 47 % of all outreach emails by Backlinko I mentioned earlier, a personalized body text is the importance a. As an influencer nowhere is this: try to be genuine and straightforward you! Get in return own channel these: 1 yourself in an email Instagram influencers and bloggers having one add... 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References and open the conversation what do you get your prospect’s business does go back and as!, the truth is that using the name of the best emails addresses for your follow-up and! Let’S see how you can share this video with your prospects on social platform! Subject line, the spam word count is zero, so we’re good to go of your prospect an of! Use and set up interested, we need to click on “Create.! Practitioners is: however, this can definitely help, as it shows that we’ve done research... Our email’s subject line look professional and has higher chances to draw spam filters ' attention so next... About our prospect would like to know the reason we’re reaching out and elements... In a good CTA for you and your business window in which the CTA that we’ve chosen—the action we our! Your offer is if your emails with a simple… profile on [ insert topic ] the. Has been sending and receiving messages as a way to approach your brand. 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A real person would a stellar introduction for your prospects and will help them trust you more and instantly that... Communicate with brands are molding the information above into a bit more detail regarding what is that most...